Automate Your Sales & Marketing: Win More Deals While You Sleep
Build powerful automations that nurture leads, follow up with customers, book appointments, and run your day-to-day business, all without adding headcount or working longer hours.
Why do I need to invest in Automation?
Research shows 63% of companies outperform their rivals thanks to marketing automation. Every hour your team spends on manual follow-ups, data entry, and repetitive tasks is an hour not spent on work that actually grows your business.
Multiplier CRM's Workflows & Automation engine lets you build sophisticated multi-step automations with a visual drag-and-drop builder. No coding required. From simple follow-up sequences to complex, branching customer journeys, you can automate virtually any process in your business.
Visual Workflow Builder: Build Automations Without Code
- Design automation workflows visually using a drag-and-drop canvas. No technical skills needed.
- Choose from hundreds of triggers including form submissions, appointment bookings, pipeline stage changes, payment receipts, tag additions, and more.
- Add conditions and if/else branches so your automations respond differently based on contact data, behaviour, or timing.
- Build multi-step sequences combining SMS, email, calls, task creation, pipeline updates, and AI responses in a single workflow.
- Use the AI Workflow Assistant to describe what you want to automate in plain language and have the workflow built for you automatically.
Your 24/7 Lead Nurturing and Follow-Up Machine
- Nurture leads automatically with personalised email and SMS sequences triggered by their actions.
- Follow up instantly when a lead fills out a form, visits your pricing page, or abandons a booking. Strike while the iron is hot.
- Set time-based delays and send messages at the optimal time for each contact's timezone.
- Automatically re-engage cold leads with targeted win-back campaigns.
- Build onboarding sequences that guide new customers through their first steps with your business.
Business Operations on Autopilot
- Automate appointment reminders, review requests, invoice follow-ups, and contract sends, eliminating repetitive admin.
- Automatically create tasks, assign team members, and update CRM records as deals progress.
- Trigger internal notifications to your team when a high-priority lead takes action.
- Update pipeline stages, apply tags, and move contacts between lists automatically based on their behaviour.
AI-Powered Steps Inside Your Workflows
- Add AI actions directly inside any workflow. Have the AI draft a personalised email, classify a lead, or generate a follow-up message based on conversation context.
- Use AI to analyse inbound messages and route conversations to the right team member or automated response.
- Let the AI employee handle entire conversation threads within a workflow, only escalating to a human when needed.
Connect Your Favourite Tools
- Native integrations with Google (Calendar, Ads, Analytics), Facebook (Ads, Messenger), Stripe, QuickBooks, Shopify, and more.
- Connect to thousands of additional apps via Zapier, Make (Integromat), and webhooks.
- Send and receive data between Multiplier CRM and your existing tools without custom development.
- Create a seamless, automated experience across your entire technology stack.
Other great features
Answer, qualify and book leads around the clock.
Let clients book the right time, automatically.
Give clients a branded home for everything.
Every customer detail in one organised place.
Every message from every channel in one inbox.
Sell courses and grow a thriving community.
Send campaigns that land and convert.
Take payments and send invoices in seconds.
Collect 5-star reviews on autopilot.
Move every deal forward with a clear pipeline.
Plan and publish to every channel in one place.
Build pages and funnels that capture leads.
Ready to put Workflows and Automation to work?
Request a demo and we will show you exactly how Multiplier CRM fits your business.